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YEN Top 10: Facts About Sheffield
YEN Cartoon: Halifax Piece Hall Yorkshire Day Reopening Includes New Art Gallery And Restaurant

YEN Cartoon: Halifax Piece Hall Yorkshire Day Reopening Includes New Art Gallery And Restaurant

Built in 1779 to trade in the pieces of cloth brought to market by handloom weavers, Halifax’s historic Piece Hall was closed for refurbishment in January, 2014.

This summer will see the Grade 1 listed building once again open its doors to the general public. The building will see many original shops returning, such as Replicar and Creative Crystals, but there will also be new business that are welcome additions to the lineup such as The Yorkshire Gallery which will showcase the work of Yorkshire artists and makers.

Click here to see the cartoon

Improve Conversion Rate Optimisation Through Better Landing Pages

YEN Blog: Improve Conversion Rate Optimisation Through Better Landing Pages

From a marketing point of view, landing pages encompass the idea of creating a page that turns the conversion rates up to 11 and really laser-focuses the content to maximise the number of visitors who want to – virtually – raise their hands and say, ‘yes, please tell me more’.

When it comes to conversion rate optimisation, looking for holes in your conversion paths and exploring opportunities to convert more visitors/leads, your landing page are a natural starting place. After all, they are where most conversions (away from ecommerce) are likely to occur.

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YEN and Partner Events Diary


The Yorkshire Society Annual Dinner and Awards Ceremony - The Hilton, Leeds
May 12th @ 7:00pm - Click for more details

DIT: Money20/20 Europe 2017 - Bella Center, Copenhagen
June 26th @ 9:00am - Click for more details

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